Whether the goal is to grow your B2B company or get acquired, a BAMA Group integrated marketing plan has the power to transform your business and put your brand on the map. We begin gathering intelligence to analyze your business and goals from the highest vantage point, and devising the right marketing strategy for your goals and budget.
Trade Shows We know both the upsides and the downsides to trade shows – and how to manage both. A trade show represents a significant investment, and we’ll make sure yours pays off. BAMA Group helps plan, promote, design and leverage dozens of trade shows and events each year. For our clients, trade show marketing starts months before the exhibit floor opens – and ends months after it closes. That’s because a trade show isn’t just a chance to hang out with industry buddies for a few days. It’s a powerful conduit for new business and a brand focal point for specific marketing efforts.
BAMA Group specializes in creating new brand identities and revitalizing sluggish branding. But what exactly does that entail? Ask a design firm to create your brand, and they’ll design you a logo and a business card. Ask a web development agency, and they’ll program you a website. Altitude, on the other hand, brings your branding to life.
Content Creation Many of our staff started their careers as professional writers and editors in magazines, books and newspapers. That’s intentional, because the heart of integrated marketing is effective communication – telling the story of your brand in the most compelling, targeted and effective way in every media or venue: Web, video, advertising, email, PR, trade shows, blogs, case studies and more.
BAMAGroup ensures that your PR and social media plans mesh with your marketing and business development goals – generating leads and increased awareness among decision-makers. Effective B2B PR is about being a valuable resource for relevant media reporters and key influencers – developing relationships and providing useful content and ideas that clearly distinguish your brand from the competition.
Digital Marketing Our data-driven digital marketing and SEO strategies and techniques boost website traffic, drive new leads, raise brand visibility – and provide the highest return on your digital investment.
Our graphic design expertise is a blend of brand identity, strategy, creativity, user experience, functionality, graphics and typography. We enable you to present a polished, consistent, professional brand image every step of the way.
Whether prospects learn about your business from a search engine query, colleague, brochure, trade show or media hit — your website is the first place they will visit to learn more. Our premium web development drives leads, provides critical sales support, elevates the visibility of your brand and establishes your business as an industry leader.
Imagery is a critical part of brand image. Video is increasingly favored as medium for information consumption and entertainment – and by Google. A well-rounded brand image and marketing strategy includes both. At BAMA Group, we have the visual aspect of your brand covered. Our clients use Altitude-produced animated vignettes as part of their websites, search campaigns, trade show displays and sales presentations every day. From our in-house photo studio and video production equipment to our expertise in coordinating large-scale shoots by specialized third-party vendors, we can take your company beyond words.
Altitude ensures that your PR and social media plans mesh with your marketing and business development goals – generating leads and increased awareness among decision-makers. Effective B2B PR is about being a valuable resource for relevant media reporters and key influencers – developing relationships and providing useful content and ideas that clearly distinguish your brand from the competition.